Zhang Wei, (born on October, 1955, from Dunhua, Jilin province), Doctor of Arts, Senior Editor. At the present time, he is the professor of the College of Liberal Arts, Journalism and Communication, Ocean University of China, director of the department of Journalism and Communication, master’s tutor and professor responsibility of the national cultural industrial research center in Ocean University of China. With 20 years’ experiences in media practice and management, he is a senior media expert and once served as the reporter, editor, editorial director, deputy managing editor and editor in chief, the president in five newspapers Now he is a member of the council of the Chinese Academy of Journalism Education, a member of Academy of Chinese Communication and a promoter of Chinese community newspaper Alliance.
Research Fields:
Research of Media Economics and Management, Theory and Methods of Journalism & Communication, Media Culture Study, Newspaper Practice Research.
Teaching Courses:
Study of Journalism & Communication, Media Operation & Management, News Academic Frontier, Media Culture Study , News Practice, Social Research Methods: Qualitative and Quantitative Approaches.
Master Instructor directions:
Media Economics and Management, Studies of Media Culture
Major Personal Academic Achievements (publications):
1. Academic Monograph: Transformational Logic: the Study of Media Companies published by the Ocean University of China publishing house in December, 2007. This book is the first monograph about the study of media economics and management theory and practice from a business perspective and its preface is written by Yu Guoming, authority in the study of media economy and professor of the School of Journalism, Renmin University of China.
2. Academic Monograph: Modern Poetics published by the Times Literary Press in March, 2003 is a Ph.D. thesis. Its preface was written by the modern Chinese literary historian Sun Zhongtian.
Major Personal Academic Achievements (papers):
The Different Horizon of the “Influence Economy”, Journal of ocean university of China, 2, 2010.
Coincidence Degree - Concentration - Related Degree, Chinese Cultural Industry (Second Series), Ocean university of China publishing house, 2010.
The Approach of Media Companies Research, Chinese Cultural Industry (first Series), Ocean university of China publishing house, 2010.
The Analysis of Media Economic System, Journal of ocean university of China, 5, 2008.
The Logic and Mission of Media Transformation, Journal of ocean university of China, 3, 2008.
The Economic Analysis on the Media Profit Model, Journal of Chinese Newspaper Industry, 2008.
The Ten Years of Metropolis Newspaper, Journal of Chinese Newspaper Industry, 2007.
The Media Narrative of Sun Zhigang’s case, Academic China (overseas), 2007.
The Unique Profit Model of Media Economy, Young Journalists, 2007.
